Great Wall Motor Reports Mixed Financial Results for H1 2025
As of August 29, 2025, Great Wall Motor has released its financial results for the first half of the year, showcasing both impressive sales growth and challenges in profitability. The company reported an operating income of 92.335 billion yuan, marking a slight year-on-year increase of 0.99%. However, net profit attributable to the shareholders of listed companies stood at 6.337 billion yuan, experiencing a decline of 10.21% compared to the previous year.
Vehicle Sales Surge
Despite the profitability downturn, Great Wall Motor saw a 2.52% increase in total vehicle sales, with 568,852 vehicles sold in the first half of the year. Notably, new energy vehicle sales demonstrated a robust growth, reaching 160,435 units—an impressive 23.64% increase year-on-year. This shift towards more sustainable vehicle options underscores the company’s commitment to adapting to evolving market demands.
Brand Performance Highlights
The performance of individual brands within the Great Wall Motor portfolio was noteworthy:
- Haval Brand: The company’s flagship brand sold 323,702 vehicles, reflecting an 8.89% year-on-year growth.
- Tank Brand: This brand achieved a significant milestone by surpassing 700,000 global sales, with 104,129 vehicles sold in the first half.
- Weipai Brand: Demonstrating remarkable growth, Weipai sold 32,369 vehicles, up 60.34% from last year.
- Ora Brand: Though smaller in scale, Ora managed to sell 14,576 units in the same period.
- Great Wall Pickups: This segment also saw positive results, with total sales amounting to 93,649 units, representing a 4.01% increase year-on-year.
Employee Growth and Remuneration Policies
As of June 30, 2025, Great Wall Motor had a workforce of 83,976 employees, a noticeable increase from 81,902 a year earlier. The company emphasizes its commitment to employee development, stating that remuneration would be adjusted based on performance, qualifications, and industry benchmarks. Regular reviews of the remuneration policy are conducted to ensure fairness and competitiveness.
Moreover, total employee costs, excluding equity incentives, amounted to 8.68% of the Group’s total operating income as of June 30, 2025, up from 8.10% the previous year. This reflects the company’s ongoing focus on investing in its workforce while navigating the complexities of financial performance.
Market Outlook
The mixed results indicate a balancing act for Great Wall Motor as it navigates a dynamic automotive landscape. With the global automotive market increasingly favoring electric and hybrid vehicles, the robust growth in new energy vehicle sales is a positive sign for the company’s future.
Going forward, Great Wall Motor may need to strategize on enhancing profitability while sustaining sales growth. The company’s commitment to innovation, customer satisfaction, and operational efficiency will be crucial in addressing these challenges.
Conclusion
In summary, Great Wall Motor’s H1 2025 results reflect a resilient sales performance amid profitability pressures. As the automotive industry evolves, the company’s focus on new energy vehicles and employee investment underscores its potential for sustainable growth. Stakeholders will be keen to see how Great Wall Motor adapts to future challenges while leveraging its strong brand portfolio.
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