Mercedes-AMG to Launch New High-Performance Electric SUV Coupe by 2027
Key Highlights
- Mercedes-AMG plans to introduce a new high-performance electric SUV coupe by the latter half of 2027.
- The model is expected to leverage advanced electric architecture, enabling impressive power outputs and innovative designs.
- Changes in management will accompany this new venture, indicating a strategic realignment within the brand.
In a significant development for electric vehicle enthusiasts, Mercedes-AMG’s CEO, Michael Schibi, recently announced that the brand will expand its high-performance offerings with the introduction of a third model in its fully electric vehicle lineup—a sleek and powerful SUV coupe. This exciting addition is slated to debut in the second half of 2027, emphasizing AMG’s commitment to investing in the rapidly growing SUV segment. Currently, SUVs contribute to over half of the brand’s global sales, underscoring their strategic importance.
A Strategic Move into SUVs
AMG’s decision to enhance its SUV lineup aligns with the two-fold model strategy previously established during the company’s gasoline era, featuring both the GLE63 S SUV and GLE63 S Coupe. By expanding into the electric SUV market, AMG aims to capture a larger segment of the consumer base looking for eco-friendly yet high-performance vehicles.
The newly conceptualized SUV coupe will be built on the innovative AMG.EA pure electric platform, designed explicitly for high-performance electric vehicles. This platform will share its technical foundation with AMG’s upcoming offerings, including a competitive SUV aimed at the Porsche Cayenne and the production version of the revolutionary GT XX concept car. The latter, which is anticipated to be unveiled later this year, marks a pivotal shift for AMG as it transitions toward a fully electric lineup, replacing the current GT four-door model.
High Performance Meets Advanced Technology
When it comes to performance, the new electric SUV coupe is designed to impress. It will utilize an advanced 800V electrical architecture, paired with cutting-edge cylindrical cell battery technology. The vehicle will implement a dynamic three-motor drive system—one motor located on the front axle and two on the rear axle—enabling superior handling and performance.
In fact, the prototype GT XX that shares its platform with the upcoming SUV coupe is expected to produce a staggering maximum output of around 1000 kW, translating to an earth-shattering 1341 horsepower. This capability showcases how AMG intends to stand out in the competitive electric vehicle market.
Leadership Transition at AMG
As AMG plans this exciting new chapter, changes in leadership are also on the horizon. Michael Schibi, who has steered the brand since March 2023, is set to transition to the head of the Mercedes-Benz Top End Vehicle Group. In this new role, he will oversee high-end sub-brands, including Mercedes-Benz Maybach and the G-Class. Meanwhile, Stefan Weckbach will take over as CEO of AMG on July 1, 2023, bringing fresh perspectives and ideas to the brand’s future endeavors.
Conclusion
The decision by Mercedes-AMG to launch a high-performance electric SUV coupe is a clear indication of the brand’s strategy to thrive within the electric vehicle landscape. With significant investments in technology and leadership transitions, the company is poised to make a profound impact on the market. Enthusiasts and consumers alike can look forward to a future where luxury meets sustainable performance, marking an exciting new era for AMG.
Stay tuned for more updates as we keep an eye on the evolution of this exciting new electric SUV coupe from Mercedes-AMG.
