Insights into India’s Growing PC Market: Q2 2025 Overview
Summary:
- India’s PC market (excluding tablets) saw a 6% year-on-year growth in Q2 2025, with 3.6 million units shipped.
- Laptops drove this growth with an 8% increase, while the tablet market faced a significant 27% decline.
- Predictions indicate overall growth in the PC market for 2025, while tablets are expected to shrink.
India’s PC market has demonstrated impressive resilience and growth, showcasing a 6% year-on-year increase in the second quarter of 2025, according to recent data. In total, shipments reached a noteworthy 3.6 million units, marking a continuation of a positive trend fueled predominantly by rising laptop demand.
Key Drivers of Growth in the PC Segment
Laptops emerged as the dominant category, driving the market’s growth trajectory with an 8% rise in shipments, amounting to approximately 2.7 million units. This surge can be attributed to the growing demand from enterprises seeking advanced technologies, particularly those revolving around artificial intelligence (AI). On the other hand, desktop shipments remained stable with a minor uptick of 1%, reaching about 861,000 units.
However, the market dynamics shifted drastically in the tablet segment, which experienced a steep decline of 27% year-on-year, falling to 1.2 million units. The primary catalyst for this downturn was a significant drop in commercial and government procurement activities. After the intense purchasing cycles of the previous year, orders from educational and governmental sectors dwindled, adversely impacting tablet shipments.
Forecast for 2025 and Beyond
Looking ahead, India’s PC market is anticipated to maintain robust growth, projecting an overall increase of 7%, resulting in an estimated 15.1 million units shipped by the end of 2025. Conversely, the tablet market is projected to face challenges, with expectations of a 13% reduction, leading to a total of 5.2 million units.
The stability and growth of the PC segment can be attributed to a combination of factors, including ongoing device upgrades and the increasing prevalence of AI applications across various sectors. Encouragingly, the tablet market could rebound slightly, thanks to government-sponsored educational tenders supporting a projected 15% growth in specific sectors.
Performance Highlights by Key Manufacturers
The competitive landscape of the PC market has also evolved. HP continues to lead among PC manufacturers in India, capturing a 30.2% market share in Q2 2025, with a modest increase of 0.2% compared to the previous year. Lenovo follows closely, holding a 19.9% share, and witnessed a strong shipping volume increase of 19.3%.
In the tablet shipment rankings, Samsung retained its leading position, albeit with a substantial year-on-year decline of 40.7%. In contrast, Apple experienced an impressive growth of 41.1%. Remarkably, Xiaomi outperformed expectations with a staggering 71.9% increase, allowing it to hop over Lenovo and secure third place in the tablet market.
Trends and Challenges in the Tablet Market
Despite the decline in overall tablet shipments, the consumer market displayed resilience, experiencing a 35% year-on-year growth. Factors contributing to this include enticing online promotions and an increasing demand for affordable devices tailored for entertainment and home learning. Nonetheless, the segment faces challenges such as saturation in entry-level products and competitive pressures from low-priced notebooks and large-screen smartphones. High-end tablets and those designated for educational purposes remain the bright spots within this landscape.
Conclusion
The recent growth in India’s PC market underscores the country’s shifting technological landscape, driven primarily by increased enterprise demand and advancements in AI. While the outlook for PC shipments remains promising, the tablet segment is grappling with significant headwinds, necessitating strategic adjustments by manufacturers to capture evolving market needs. As India continues to embrace digital transformation, the dynamics of the technology market will provide fertile ground for both challenges and innovations.
In summary, stakeholders and businesses must closely monitor these trends to navigate and capitalize on the ever-changing landscape of India’s tech ecosystem.
