### Summary
– Meituan rewards dedicated riders with New Year gift packages, including cash and tech gadgets.
– The “Dream Fund” supports riders’ aspirations, exemplified by a Shenzhen rider gifting his wife an iPhone 17 Pro.
– Meituan enhances traffic safety with a substantial prize pool aimed at promoting compliance among riders.
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As the Spring Festival approaches, a wave of excitement fills the air, especially among riders preparing to reunite with their families. Meituan, a leading on-demand service platform, has launched an initiative to recognize the hard work and dedication of its riders. Beginning today, the company is distributing New Year gift packages to riders who exhibit exemplary performance, adhere to traffic regulations, and have received high praise from customers.
This thoughtful initiative has seen hundreds of thousands of riders nationwide benefit from a variety of gifts and cash rewards. Included in these offerings are “Dream Realization Cash Vouchers” worth up to 10,000 yuan, Huawei smartwatches, cash red envelopes, and specially curated New Year gift boxes.
A compelling story emerges from Shenzhen, where rider Ping An received a significant boost from the Dream Fund. The 10,000 yuan he earned allowed him to fulfill a heartfelt promise to his wife by purchasing her an iPhone 17 Pro. Originally from Jiangxi, Ping An moved to Shenzhen in 2016 to work as a Meituan rider. Over the course of ten years, he has evolved from a novice to a seasoned professional, while also mentoring numerous apprentices along the way. As he prepares to return home, the financial support from Meituan has enabled him to realize a dream that had long been on his mind.
When Ping An revealed the surprise to his wife, her initial reaction was one of disbelief and disapproval, suggesting he should return the new phone. “You can return the one you just bought! Just coming home is enough,” she insisted. However, once she learned that the gift was a result of the platform’s reward system and not a personal expenditure, her anger turned to joy.
Riders in other cities, including Hangzhou and Changsha, have similarly utilized the Dream Fund to secure heartfelt gifts, from new smartphones to gold rings, to share with their families during the festive season. These instances reflect the emotional bonds strengthened through simple yet meaningful gestures made possible by the rewards program.
In addition to celebrating rider accomplishments, Meituan is committed to promoting road safety. The platform has initiated a robust compliance rewards system aimed at encouraging adherence to traffic laws. In 2025, Meituan plans to enhance its prize pool by adding an additional 100 million yuan specifically dedicated to incentivizing riders to obey traffic signals. Impressively, over 400,000 riders have already benefited from this program, contributing to the highest traffic compliance rate in the industry among similar service providers.
By creating a more compliant and safer riding environment, Meituan not only prioritizes the well-being of its riders but also enhances the overall customer experience.
This initiative is an example of how online platforms can positively impact communities while simultaneously boosting rider morale. With the festive season upon us, it is heartwarming to witness such generosity and camaraderie among riders, fostered by Meituan’s innovative approach.
As riders continue to prepare for their journeys home, these rewards serve not only as tokens of appreciation but also as reminders of the bonds that hold families together during the most important time of the year. Meituan’s commitment to both its riders and customers reflects a holistic approach to service, enhancing the ride-hailing experience for all involved.
In conclusion, Meituan’s initiatives illustrate the power of community engagement and the importance of rewarding hard work. As more riders share their stories of gratitude and familial love this Spring Festival, one thing remains clear: the spirit of giving is alive, bringing joy and happiness into homes across China.
